How to Prepare Print-Ready Artwork

We offer free design support with every order, so you never have to solve this alone. But if you are sending your own artwork, these are the things that decide how sharp the final print looks.

Send vectors when you can

Vector files — AI, EPS, SVG or vector PDF — are built from mathematical shapes, so they scale to any size without losing quality. A logo supplied as a vector can print on a chest badge or across a full back with identical crispness.

If you only have a photo or a raster file

Raster files (PNG, JPG, PSD) are made of pixels, so size matters:

• Aim for 300 DPI at the final print size. A print 30cm wide needs roughly 3500 pixels across.
• Never enlarge a small image to fit. It adds pixels but no detail, and the print shows every soft edge.
• A screenshot, a social media download or a logo pulled from a website is almost always too low in resolution.

Backgrounds and transparency

If your design should sit directly on the garment, send a PNG with a transparent background. A white box around a logo will print as a white box. This is the single most common issue we send back for correction.

Colours

Screens show colour in RGB; printing works in CMYK. Very bright RGB colours — electric blues, neon greens — cannot always be reproduced exactly in ink. If a colour is critical to your brand, send us the Pantone code and we will match as closely as the process allows, and tell you honestly if it cannot be matched.

Fonts

Convert text to outlines or curves before sending. Otherwise, if we do not have your font installed, the layout will reflow and your design will not look like the one you approved. Alternatively, send the font file along with the artwork.

A quick checklist before you send

• Vector file, or raster at 300 DPI at final size
• Transparent background where needed
• Fonts outlined, or supplied
• Pantone codes for any brand-critical colours
• A note telling us the print size and placement you want

Send what you have — even a rough sketch. Our designers will turn it into a print-ready file and show you a mockup before production starts.